Peacekeeper Cause-Metics

Peacekeeper is the NYC based, star endorsed, eco-cosmetic line that gives 100% of it’s after tax profits to women’s rights groups. Cowie and Fox saw an opportunity to replace its “Granola Graphic” look and feel and replace it with a complete make over. Hoping to sell on the shelves of Whole Foods, their new look and feel did exactly that, not to mention the much larger cosmetic retailer, Sephora. Cowie and Fox’s work included a rebrand, print advertising, packaging, POP, website design, banner advertising, and lots more.