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Posts Tagged ‘logo’

Preschool Branding for Little Sunshine Academy

Monday, July 15th, 2013

We recently launched a new website for a local preschool in Vancouver, BC. Little Sunshine Academy came to us needing a full re-brand along with a website design and other print collateral. Little Sunshine wanted to stand out, be bold and professional.

Below is a quick overview of what we developed, check out the responsive website here:


Gymnastics BC Mascot Development

Tuesday, November 29th, 2011


Meet Sammy the rabbit. Sammy is 1 of 3 mascots in production for Gymnastics BC. Coming soon: Marley the marmot and Zippy the squirrel.


NBC Kills The Peacock

Tuesday, February 1st, 2011

If you haven’t heard already, NBC has decided to get rid of the classic peacock icon that it’s had for years.

What do you think? Good or bad move?

We’ve seen the little guy transform over the years from illustrations to animation, here’s a few samples:



Orling & Wu: Now Open

Wednesday, July 14th, 2010

A few months ago we talked about some branding we did for a home decor company called Örling & Wu.

At Örling and Wu you will find decorative fabrics and objects from Europe and around the world. The branding strategy was to reflect a fresh mix of contemporary, vintage and classic European styles.

You’ll be happy to know that you can now head down to Gastown at 28 Water Street and check out their newly opened store.


Design Trend: The Modern Banner

Wednesday, June 23rd, 2010

I’ve come across a recent design trend. It’s a very clean, simple, modern banner graphic. There’s a beautiful shop in Gastown using this in their logo. (Old Faithful Shop)

Have you discovered more of these banners? If so, comment below with some links! Or send us a tweet @cowieandfox


2016 Olympic Candidates and Logos

Tuesday, August 4th, 2009

Two months from now the International Olympic Commitee will name the host city of the 2016 Summer Olympics. I came across the logos of all the candidates as well as the bronze finalists.

If the decision was based just on identity/logo design, which candidate would you choose?


Chicago, USA
Designed by VSA Partners, this is Chicago’s second logo for its 2016 bid. The first (which featured an olympic torch with flames resembling Chicago’s skyline) violated Olympic rules which prohibit the use of the Olympic symbol, motto, flag, flame, torch, or medal. With the slogan “Let friendship shine,” the new logo uses a six-pointed Chicago star representing a compass pointing out in all directions of the world.

Madrid, Spain
Designed by 26-year-old Argentine Joaquín Malle, the logo was one of 2,700 submissions in a contest chosen by a public vote. Named “Corle,” the logo features a hand in the Olympic colors—which intends to represent unity among different cultures, people, and nationalities—along with silhouette of an ‘M’. The city’s bid slogan is“Hola everyone.”

rio-tokyoRio de Janeiro, Brazil
Designed by Ana Soter and selected by a special jury, the logo uses a stylized Sugarloaf Mountain in the shape of a heart to represent Brazil’s passion and enthusiasm for sports. With the slogan, “Live your passion,” Rio’s logo also features an exclamation point replacing the ‘1’ in ‘20!6’ symbolizing the excitement of the games.

Tokyo, Japan
Using the slogan “Uniting our worlds,” the logo ties the five Olympic colors in the form of a traditional Japanese knot. The knot, known as ‘musubi,’ has long been utilized in Japan to signify blessings during times of celebration.Tokyo’s logo was created by acclaimed designerKenji Ekuan of GK Design Group (you’ll recogonize his work if you’ve ever eaten sushi).

Bronze Medalists
These bids made it close, but were eliminated from the race in June 2008: Doha, Qatar; Baku, Azerbaijan; and Prague, Czech Republic. Since we are judging by identities, I believe these eliminations were spot on:


All information taken from: