Cowie and Fox » advertising http://www.cowieandfox.com/blog The Agency of Change Wed, 25 Jan 2012 22:41:02 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Semperviva Gets A New Look http://www.cowieandfox.com/blog/2012/01/semperviva-gets-a-new-look/ http://www.cowieandfox.com/blog/2012/01/semperviva-gets-a-new-look/#comments Wed, 25 Jan 2012 22:41:02 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1652 It’s here! Our client, Semperviva Yoga has a new website design. There’s a focus on large imagery and a detailed schedule on the homepage. Check it out for yourself:

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]]> http://www.cowieandfox.com/blog/2012/01/semperviva-gets-a-new-look/feed/ 0 Gymnastics BC Mascot Development http://www.cowieandfox.com/blog/2011/11/gymnastics-bc-mascot-development/ http://www.cowieandfox.com/blog/2011/11/gymnastics-bc-mascot-development/#comments Tue, 29 Nov 2011 21:38:06 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1642 headerGBC

Meet Sammy the rabbit. Sammy is 1 of 3 mascots in production for Gymnastics BC. Coming soon: Marley the marmot and Zippy the squirrel.

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]]> http://www.cowieandfox.com/blog/2011/11/gymnastics-bc-mascot-development/feed/ 0 BC Dairy Featured in Magazine from Shanghai http://www.cowieandfox.com/blog/2011/04/bc-dairy-featured-in-magazine-from-shanghai/ http://www.cowieandfox.com/blog/2011/04/bc-dairy-featured-in-magazine-from-shanghai/#comments Thu, 07 Apr 2011 17:21:25 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1589 A few months ago we posted about some BC Dairy Posters we created for their annual Milk Slam Campaign. The posters have since been featured in the first edition of a Shanghai magazine called Touch.

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]]> http://www.cowieandfox.com/blog/2011/04/bc-dairy-featured-in-magazine-from-shanghai/feed/ 0 Vintage Porsche Poster Collection http://www.cowieandfox.com/blog/2011/03/vintage-porsche-poster-collection/ http://www.cowieandfox.com/blog/2011/03/vintage-porsche-poster-collection/#comments Mon, 28 Mar 2011 22:18:00 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1571 A nice little flash back. Great use of grids and colour.

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]]> http://www.cowieandfox.com/blog/2011/03/vintage-porsche-poster-collection/feed/ 0 Vintage Advertising http://www.cowieandfox.com/blog/2011/03/vintage-advertising/ http://www.cowieandfox.com/blog/2011/03/vintage-advertising/#comments Thu, 24 Mar 2011 16:08:39 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1561 A collection of vintage ads. Times sure have changed.

]]> http://www.cowieandfox.com/blog/2011/03/vintage-advertising/feed/ 0 Biggest Ad Agency in Metro Vancouver* http://www.cowieandfox.com/blog/2011/03/biggest-ad-agency-in-metro-vancouver/ http://www.cowieandfox.com/blog/2011/03/biggest-ad-agency-in-metro-vancouver/#comments Wed, 16 Mar 2011 18:19:35 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1537 Cowie and Fox has been listed as one of the biggest ad agencies in Metro Vancouver by Business in Vancouver Newspaper. *We’re number 12!
(click image to view larger)

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]]> http://www.cowieandfox.com/blog/2011/03/biggest-ad-agency-in-metro-vancouver/feed/ 0 BC Dairy Foundation Milk Slam http://www.cowieandfox.com/blog/2010/11/bc-dairy-foundation-milk-slam/ http://www.cowieandfox.com/blog/2010/11/bc-dairy-foundation-milk-slam/#comments Sat, 20 Nov 2010 00:05:21 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1480 Cowie and Fox recently created a High School and College targeted Milk Campaign called Milk Slam. For 2010/2011 we went for a simple and clean graphic. Eye catching neon colours and use of pop culture icons are sure to be a hit with the kids these days.

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]]> http://www.cowieandfox.com/blog/2010/11/bc-dairy-foundation-milk-slam/feed/ 3 Typographic Sex with Durex http://www.cowieandfox.com/blog/2010/03/typographic-sex-with-durex/ http://www.cowieandfox.com/blog/2010/03/typographic-sex-with-durex/#comments Mon, 01 Mar 2010 17:39:02 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1230 Cheeky Durex ads designed by Andrej Krahne

Although I think the type choice could be better (Hobo definitely isn’t one of my favorites) and the copy writing tweaked, I think the overall concept is pretty great.

Print

Print

Print

]]> http://www.cowieandfox.com/blog/2010/03/typographic-sex-with-durex/feed/ 0 Arial & Helvetica http://www.cowieandfox.com/blog/2010/02/arial-helvetica/ http://www.cowieandfox.com/blog/2010/02/arial-helvetica/#comments Tue, 02 Feb 2010 22:28:32 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=1120 Helvetica is like a celebrity, (no really it is, it’s in a movie). It’s so highly regarded among designers and never hated on like Comic Sans or Arial.

I’ve discovered a brilliant crafty exploration, showing Arial vs. Helvetica side-by-side. You’ll notice that in most cases Helvetica is the simpler, more elegant of the two. (see the angles of the r, t and c).

You might also noticed that there’s only 10 characters listed here, is it because all the others are identical? Some investigation needs to take place! Anyone up for the challenge?

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(image via: google.com)

]]> http://www.cowieandfox.com/blog/2010/02/arial-helvetica/feed/ 0 Art & Copy http://www.cowieandfox.com/blog/2009/08/art-copy/ http://www.cowieandfox.com/blog/2009/08/art-copy/#comments Mon, 31 Aug 2009 22:05:39 +0000 Nicole Phillips http://www.cowieandfox.com/blog/?p=842 artcopy

This film discusses advertising and inspiration. It reveals the work and wisdom from some of the most influential advertising creatives of our time. It’s currently screening across America right now. You can request screenings near you, so go ask to bring it to Vancouver!

Learn more at: www.artandcopyfilm.com

Watch the trailer:

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