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Social Media = $, ?

I recently found an interesting article that seems to explain that there is financial success behind the usage of social media for marketing.

“Those brands that were the most engaged saw their revenue grow over the past year by 18% while the least engaged brands saw losses of negative 6%.” – ReadWriteWeb.com

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Read for yourself

Also check out this rather blunt, yet informative slideshow that visually explains social media.

What the F**K is Social Media: One Year Later

Social Media

View more documents from Marta Kagan.

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